Laura O’Shaughnessy co-founded SocialCode to provide the world’s most valuable brands and emerging challenger brands with tools to connect more genuinely and create more marketing value over social media. She continues to work closely with clients to develop innovative ways to achieve social advertising goals. Prior to SocialCode, she ran business development and product strategy for the Slate Group, focusing on advertising product development and strategic partnerships. Laura holds an MBA from the MIT Sloan School of Management and a bachelor’s in economics from the University of Chicago. Laura is a member of the Board of Directors of Martha’s Table.